She then moved abroad for university, studying menswear at Central Saint Martins—“I always wanted to do fashion but I didn’t know if I could make a career out of it,” said, “so I guess I just decided if I could get into the school, I would pursue this”—and, with her body parts–themed graduate collection, she returned to Seoul to establish her brand. For example, WOOYOUNGMI’s S/S 2017 collection, “Organised Chaos,” took inspiration from the mathematical precision of Solomon Sol Lewitt’s art, which resulted in geometrically patterned garments mixed and matched into cohesive looks meant to bring Lewitt’s art into the wearer’s daily routine. The brand is most appealing for their matching monochromatic sweatpants and sweatshirts or hoodies that exude the perfect balance between coziness and comfort and hip hop. While studying at the Royal Academy of Fine Arts in Antwerp, Seo made her New York fashion week debut in 2014. R.Shemiste clothes are easily recognizable for their boldness. kyefashion.com, Kuho fall 2017 presentation at New York fashion week. Unlike Juun.J and Woo Young Mi, General Idea founder and designer Choi Bum Suk is an unlikely success story. Having worked in multiple fashion houses since the ‘90s, Juun.J’s 2007 launch was met with positive feedback that soon earned him the status of being the most innovative designer for menswear. Her exaggerated designs make traditional menswear more unique but also show masculinity. For those located in New York City, you can find the brand at Fig in Brooklyn. R.Shemiste has its origins from the word alchemist, which means making something out of scratch and their pieces definitely exude of their own identity that can’t be copied from anywhere. She has also been featured in a couple of fashion related television shows including “Project Runway Korea” and “Follow Me.”, Pingback: Meet the designer who is taking K-pop fashion global – Quartz, Pingback: Top 5 Asian designers featured at New York Fashion Week | Sparks Magazine Online. The brand may be new to the global market, but it’s well-established in its home country—with over 66 stores, it generates roughly $90 million dollar in business in Korea. D.Gnak isn’t for men who conform to trends and, in itself, does not conform to what most would consider “normal” clothes in less-liberated places. We collaborated with The Misshapes, Primary and Somdef in the past. Its prices are on-point with fast fashion (think $30 for a T-shirt, $4 for lip balm). Moon J can be considered a representative brand for women because in each collection, it tries to incorporate storytelling from women’s perspectives through artistic graphics, colors, textures, and feminine silhouettes. Why are you drawn to Western style? After joining “Concept Korea,” a small circle of distinguished designers to showcase their collections together during the New York Fashion Week (NYFW), the graduate of Central Saint Martins in London, has showcased her work overseas many times. There’s a little high-fashion feel to his pieces that makes it look like it’s a little out-there for a regular day, but the pieces all contribute something to the fashion world – in influencing people’s everyday style, moving the bar higher for other brands, and the industry forward in terms of innovation. I go to their studios and offices and just talk a lot until I find some inspiration. Allure may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. All rights reserved. However, the brand has the ability to adapt into any man’s style and then elevate it. Hyein Seo is the lucky designer whose pieces Rihanna wore from head to toe for her performance at the 2014 MTV Movie Awards, which catapulted her into the fashion industry. To revisit this article, visit My Profile, then View saved stories. store-charms.com, Founded in 2012, the brand made waves in Korea when popular Korean actress Ji-hyun Junwore Gentle Monster shades on her 2014 television series “My Love From the Star.” The lenses quickly became a hot commodity in the States—as seen on top models, including Gigi Hadid, Kendall Jenner, and Miranda Kerr. This original and traditional influence is transformed and reinvented to fit into contemporary styles that can be worn on a normal day-to-day basis. I could stay in one place and be international. After all, it’s only been thirty years since South Korea’s first modern democratic election, which resulted in greater personal and artistic freedom for its citizens, and less than ten since Seoul Fashion Week solidified into its current, internationally competitive form. “Instead of dull straight runway, people sit and watch models walking in every direction. Known for what he defines as “street tailoring,” Juun.J utilizes—then deconstructs— traditional tailoring techniques within highly conceptual collections that change from season to season. Music is quite important to KYE. So even though there are Korean and Korean American designers getting shine in New York, Paris, and beyond, it’s rare to find a Western consumer decked out in Korean brands or an American or European store that carries more than a handful of them. KYE ONLINE SHOP | 카이 공식 온라인 몰. Her patrons include G-Dragon, 2NE1 and 4 … The brand’s catalog of collaborations includes lines with Shu Uemura and Adidas, and last month Kourtney Kardashian was photographed in a head-to-toe Kye look.

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